SEO Link Wheel Explained 1 Mar
Just wanted to share with you guys an seo strategy that I will be using for most of my websites called a link wheel. It is an SEO strategy that is not new but has been overlooked by many. Take a look at the video above which explains the basics of a link wheel. If you don’t have time to watch the video above keep reading below. I go a little in depth about link wheels and how you can use them.
What Does A Link Wheel Do?
Link wheels involve using 5 or more unique web 2.0 sites with high page ranks and using those sites to create a backlink to your site. The “spokes” of the link wheel include a link to another unique web 2.0 site which forms the wheel. The “hub” of the link wheel is any page on your web site. This should be your squeeze page, offer page, or “money site”.
The concept of this is to have a tightly focused group of unique web 2.0 sites with high page ranks all pointing to your site. This will give your site authority and relevancy for the keyword term or phrase you are looking to rank high for in the search engine result pages. The focus should be placed on giving authority to one keyword phrase at a time to promote high in the search engine result pages.
Below are a few web 2.0 sites you can use to create a link wheel:
- Squidoo
- HubPages
- Wordpress.com
- Blogger
- LiveJournal
- Blogsome
- Weebly
- Quizilla
- Vox
- WikiSpaces
- WetPaint
- Tumblr
- DevHub
What Do You Put In Your Link Wheels?
Depending on the unique web 2.0 sites you use to build your link wheel you should focus on adding unique content. This could include articles that are focused around one unique keyword term or phrase. I like to mix mine up and put video content, podcasts, images, etc to give it more value.
Next you want to embed in your articles or in your content a few backlinks. Your link should be an anchor text of the keyword phrase or term you want to rank high for in the search engines. This link should be going back to your main hub page in the center of the link wheel. The next backlink should be directed to your neighboring web 2.0 property that is part of your link wheel. Look at the images below of some examples:
Here is another example of a link wheel but more complex:
What Do You Do After You Created Your Link Wheel?
Building the link wheel is the easy part. Now you have to promote this son of gun! Below are some of the things you can do to promote your link wheel after you finish building it out.
1. Capture all of the RSS feeds of your web 2.o sites. Mash your rss feeds into one unique url and submit them to the rss directories.
2. Ping your RSS feeds.
3. Social Bookmark each of your web 2.0 properties and the main hub page of your link wheel. Best to use a social bookmark exchange service like Lava Linx. This is a service where others promote your social bookmarks in exchange for you promoting theirs. This service is great and it’s free!
How Long Will It Take To See Results?
This depends on a few factors. One being your ability to take action and JUST DO IT! ( Note: this post is not sponsored by Nike)
Don’t wonder about “what if’s”. What if’s will not get you traffic. The other factor depends on the competitiveness of your keyword term or phrase. Of course the less competitive your keyword term the more likely you will show up on the search results quicker. If you are diligent with adding content to your link wheel sites and taking the necessary steps to follow through with this strategy, you can conservatively expect to see some good results in 60 to 90 days. That’s with taking massive action!
Summary
That is pretty much it. Please comment below if you are doing a similar seo link wheel strategy and how it is working out for you. The readers of this blog including myself would definitely like to know.
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Samuel,
Thanks for the outstanding content you provide. I was aware of linkwheels and have been spending one day a week making them. However, I used one article and spun it – now I’m wondering if that’s not good enough after reading your post.
Also thanks for the heads up on promoting the Linkwheel. I wasn’t doing that either! which is probably why I’m not noticing the improvement in ranking that I’d expected.
Thanks Chris! Promotion is key to making it all work! Your results should change after doing this.
Sam, I have bookmarked your blog and like your tips.
I appreciated your explanation of the link wheel. After further research, I decided it would be better to exercise a different option for link juice. Although, I do believe there is some place for this type of build in an organic way.
If you are dead set on building a link wheel, you should make a large intricate wheel. Before you do this, answer this question… Would you rather create unique and valuable content to promote your blog or would you rather create the same unique and valuable content for use on your blog?
to Your Success,
Dr. Michael
Hey Dr. Michael,
Thanks for bookmarking my post. Here is my thought on creating unique valuable content for my blog vs creating unique content to promote my blog. I would do both but here are the conditions.
I would create unique content for my blog all the time. I would also create unique content if I’m syndicating via guest posts on other blogs or other high profile sites like a Mashable, Techcrunch, etc. The content does not necessarily have to be unique if you are using it on web 2.0 sites you created as part of your link wheel. You can use PLR content, get content from other article directories, or some people spin their own content. Not a problem doing this. The web 2.0 sites serves as a way to extract link juice and obtain SEO benefits. So all of the content on them doesn’t have to be unique. As long as there is a way for you to get the backlink to your site or to continue creating the link wheel.
Another thing is if users find the content on the web 2.0 sites good, they will bookmark and share with others. If this is happening Google won’t be able to ignore that. Obviously people like it enough that it is relevant for search. Hope this makes sense. Sorry for rambling. I really love doing this stuff!
Hey just found this article today while researching link wheels. Do you have any stats or figures that show the effectiveness of link wheels? I like the theory, but am unsure just how good they are for dominating rankings.
Ian,
Don’t have any stats yet. I recently started mine and it takes a month or two to start seeing the benefit. A buddy of mine did his a few months before me and is starting to see results. I may do a case study on his and post it here.
Sam,.
I’m taking your course and am on course day 4 so I ventured on to website to take a look.
With regard to link wheels, my concern is having to invest new material to keep many sites up and running; I maintain a Blog and a website and it takes everything I can generate.
Mike
Thanks for your detailed explanation of link wheel . I do SEO works as freelancer . I usually use two strategy for building links , do-follow blog commenting and do-follow profile link building . And i have got good results .
I never tried link wheel . But after reading your article i think i will give it a try …
But will it give better result then do-follow blog commenting & profile link building ?
At least How many web 2.0 sites i have to use for a good result ?
Interresting Video i heared about something like that at the thidrty day challenge where we use different web 2.0 properties to link back to ouer main site and submitt ouer web 2.0 sites into traffic bug which does all the bookmarking and pinging fore us.
Thank you Good centent
some people say linkwheel doesn’t work..but i can still see ..people getting rank with linkwheel
Hey Sam,
I read also, that linkwheels are frowned upon now, bcause the Web 2.0 sites don’t like webmasters using their sites that way. However, I’m going with you on this one Sam, since I discovered your site, I have receiving a grade A education on website promotion.
Thanks and God bless
Very useful!great post.
Cool tips! thanks for the useful post. cheers!
Very good information and presentation of it too. I have not taken the time to a complex Link Wheel, but I do know they work if executed properly. Like most things the Link Wheel process and the corresponding SEO benefit will work if you work it. As can be expected, how much effort and the benefit depends on your particular market/keywords you are targeting.